Step 1: Analyzing the Brand, Product, and Unique Selling Proposition (USP) – The initial phase in formulating a successful marketing campaign involves understanding the brand's vision, product offerings, and distinct selling points. This comprehension establishes the groundwork for approaching marketing campaigns with the right mindset, ensuring a well-informed strategy. Step 2: Conducting thorough AI-driven competitor analysis. Step 3: Integrating the Google Ads account with Google Merchant Centre. Connecting the GMC to the website and retrieving products for the GMC. Step 4: Devising the funnel strategy and determining the allocation of the budget for different campaign types such as Search Campaigns, Shopping Campaigns, Performance Max Campaigns, YouTube campaigns, Display Campaigns, and App campaigns. Step 5: Identifying and creating audiences with a higher likelihood to convert. This encompasses custom audiences, affinity-based audiences, and remarketing audiences. Step 6: Developing compelling copies and creatives that resonate with users and continually experimenting with A/B testing to determine the most effective strategies for the brand. Step 7: Strategizing the appropriate bids and budgets, defining targeting at various levels, and optimizing product feeds to achieve Return on Investment (ROI) from the outset. For more details, please schedule a complimentary consultation call now.